
Agentifying inbound support and debt collection for a leading Saudi fintech
A Saudi investment app moved support and early-stage collections to dialect-native Sarj voice agents, and cut peak call queues by 70%.
70%Shorter peak call queues

A Saudi retail bank built Arabic voice and document capture straight into its mobile app with the Sarj SDK. Customers now open accounts and complete service requests by speaking, while the app fills in forms and reads their documents in real time. Voice responses stay under 120 milliseconds, and abandoned onboarding sessions fell by 40%.
The bank's app was already its busiest branch. But the journeys that mattered most, opening an account or updating personal details, were long forms on a small screen, and many customers gave up halfway or called the contact center to finish.
Digital onboarding asked customers to type a lot: personal details, employment, address, and the information printed on their ID. Each field was a chance to make a mistake or to leave.
Customers who got stuck called the contact center, which turned a self-service journey into an agent's time. The bank wanted the app itself to help, in Arabic, at the moment a customer hesitated.
Two constraints narrowed the options. A voice assistant inside the app had to respond as fast as a person, or customers would not use it. And as a bank, it could not send customer audio or document images to infrastructure outside the Kingdom.
The bank needed one provider for voice and documents that it could embed rather than redirect to.
Customers can tap the microphone at any step and answer in their own words. The assistant asks only for what is missing and fills in the form on screen as they speak, so they can see and correct each answer.
When the journey reaches identity, the customer photographs their ID. Sarj reads the document, fills in the matching fields, and asks the customer to confirm anything it is unsure of, instead of making them type it again.
The voice assistant and the screen stay in step. When a customer asks where to find a setting or how to raise a request, the app moves to the right screen and highlights the next action while the assistant explains it.
“It doesn't feel like a chatbot bolted onto the app. Customers talk, the screen moves with them, and they finish the journey they started.”
From pilot to the first full quarter in production:
“The SDK dropped into our existing app and design system. Most of our three weeks went on journey design, not integration.”
Voice made the bank's longest journeys feel short. Customers explain what they need in Arabic, the app does the typing, and the contact center hears from fewer people who got stuck.
The bank is now extending the assistant to card services and to service requests that today still start with a call.

A Saudi investment app moved support and early-stage collections to dialect-native Sarj voice agents, and cut peak call queues by 70%.
70%Shorter peak call queues

A Saudi clinic network reads, checks and files handwritten claim forms from more than 40 clinics with Sarj document agents.
80%Less manual data entry

A Saudi motor insurer takes first notice of loss by voice, 24/7 and in dialect, with most calls finished without a handoff.
65%Calls completed end to end
Sarj AI is natively trained on regional Arabic datasets - it is not an English model translated on the fly. It understands localized accents and dialects (including Najdi, Hijazi, Gulf, Egyptian, and Levantine) as well as Modern Standard Arabic (MSA).

Sarj AI automates complex customer interactions, extracts critical document
intelligence, and executes backend operations end-to-end.